Want to create a website for your business?

Several tools in the market can help you create a visually stunning website. But it takes a lot of time and effort to build a website effectively, especially if you don’t have the right set of tools at your disposal. while selecting the best tools to create one effectively.  

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Source: Unsplash

WordPress and Webflow are two of the most powerful options available in the market regarding website builders and content management systems available today. It can be challenging to decide which option is the perfect one for you would work best. 

You might also be wondering if ]you should make your site on a Webflow export to WordPress would be the more viable option. 

Therefore, Whatever the case, this article highlights the key distinctions between Webflow WordPress, and discusses whether Webflow to WordPress migration or vice versa is worth the risk. 

Let’s begin the WordPress vs Webflow debate!

What is WordPress?

In 2003, WordPress was developed as a blogging platform. Over time, it transformed into a Content Management System (CMS), which is now used to build directories, e-commerce websites, and websites for businesses. This free, open-source platform has a sizable community of users and developers. 

homepage-of-WordPress
Source: WordPress

Being the most popular and well-known CMS in the world, WordPress powers millions of websites across the internet. You can easily create a WordPress website with free or paid themes that are easy to customize based on your visual preferences. However, you may need to install plugins to avail yourself of additional features and functions. 

While WordPress is quite easy to create a website, it can become complex if you want to integrate advanced features. You will need to know how to code yourself or employ a skilled developer or designer, which could increase expenditures.

WordPress is a very flexible platform. It can be used to create almost any type of website, is responsive and easy to use, and offers a wide variety of themes and plugins that its uber-talented community has created.

What is Webflow? 

Webflow is a SaaS platform that allows you to create a visual website with an easy drag-and-drop interface. While Webflow primarily targets designers searching for a low- or no-code website-building solution, anyone can use it to develop a website.

homepage-of-Webflow
Source: Webflow

Webflow allows access to your site's underlying code, which sets it apart from competing SaaS website builders like Squarespace and Wix. The visual builder essentially serves as a tool that allows you to visually create the HTML, CSS, and JavaScript for your website.

Webflow has a built-in CMS that you can use to build dynamic websites, including blogs, online stores, directories, and more. In most cases, the basic Webflow platform has everything you need to develop your site. However, you can add features by inserting code. You can export and host the code on any hosting service if you have a static site. If you wish to utilize Webflow's CMS for dynamic content, you must pay Webflow to host the website for you.

In Webflow vs WordPress 2022, WordPress plugin from Webflow enables you to create your site visually there before delivering some or all of those pages on your WordPress site. Let’s determine whether a Webflow to WordPress migration is worth your time. 

Does Webflow Work With WordPress?

Wondering if you should make your site on Webflow export to WordPress? Here’s an in-depth comparison to help you decide. 

Themes and Templates: Webflow and WordPress

WordPress allows you to personalize and construct your website by adding themes and plugins. On the other hand, Webflow has a built-in drag-and-drop tool called Designer allows you to build a completely functional website from the ground up. does not. This is the basic difference between the two website builders.

Webflow

Webflow has templates. Plus, the website builder also has a Designer tool that lets you create a full website on a visual canvas with greater control and flexibility. You can design your own layout rather than using a pre-built one. This may seem overwhelming to those who have never developed a website, but once you get used to the interface, you can get excellent results.

The left-side control panel of Designer is where we may upload assets, adjust page settings, create HTML components, and administer CMS. The content can be easily edited and written using a drag-and-drop capability on the visual canvas located in the center of the screen.

You can control the other visual features using the style panel, also known as the CSS panel, on the right-hand side of the screen. Additionally, you can use the Lottie Tool in this panel to create animations and interactions.

Another good thing is: Webflow makes it easy to create responsive designs that can effectively work on every device. Plus, you can easily deploy all the changes with a click, preview the design as it will appear when published, and export the code as a ZIP file to use as the foundation for any other website. 

Because of the coding, it might take some time to get used to the Designer tool. However, writing custom code for particular features and adding it to the page settings can achieve excellent results. This enables you to customize every page and feature on the website. 

WordPress 

WordPress allows you to customize your website by heading to the "Appearance" section and selecting a theme. Then, using various dashboard tools, you can control your website's content, settings, users, and user comments. While WordPress websites are incredibly powerful, they may confuse beginners as different themes offer various functions and features.

When creating a website, developers and designers frequently use third-party integrations and plugins that provide visual editing control and drag-and-drop tools to enhance their website's visual capabilities. To get the best out of the theme, you should purchase the theme that fits your vision and customize it to meet branding requirements. 

Plus, you can either buy an advanced plugin or choose to go for a free one. For instance, Elementor is one of the most popular and well-known plugins. If you're an owner of a small business, pre-built themes and templates are an excellent option for creating a visually pleasing website. However, these themes may fall short if your mid- or large business depends on branding. 

Compared to Webflow, WordPress allows limited freedom of creativity. This is because WordPress operates entirely on pre-built themes and templates. This can be very frustrating if you're trying to rebrand your website or want to recreate your concepts. 

You have many more visual options with Webflow. It is better suited for people who don't know how to code but want to make something original on their own without depending on developers.

Ease of Use: Webflow and WordPress

Compared to alternative solutions, Webflow WordPress both have the benefit of making it simple to create a website, even if you have no experience with coding.

Let's compare the performance of WordPress and Webflow in this aspect.

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Source: Unsplash

Webflow

Webflow houses an impressive collection of resources that can be easily accessed via Webflow University.  Launching your website will give you access to seminars, training courses, and videos.

Additionally, Webflow has made an effort to make setup simpler. At the start, a setup wizard will serve as a walkthrough. After this crash course, you'll have the necessary tools to utilize the interface. However, the layout is crowded with a bewildering variety of options, so it might not be enough to familiarize you with all of the essential components.

But don’t freak out. It could take some time for even a professional designer to get used to this interface. It might take much longer if you're fairly new to the game. But putting in the effort is sure to give you results. 

Furthermore, Webflow can be easily used to create websites across all niches. Want to create an online store? Or set up a personal blog? You'll find the same tools to create every website.

WordPress

The well-known five-minute setup time for WordPress is a strong point. You just need to submit a few pieces of information to get started.

However, if you plan to use WordPress, you'll need to choose your hosting company. Contrarily, Webflow comes with hosting as a standard function. WordPress will give you more options, but finding what works best may take some time.

After submitting the data, you'll have access to WordPress' dashboard. Compared with Webflow, the WordPress dashboard is quite user-friendly.  It does, however, have its own challenges. 

But, it's challenging to match WordPress' extensibility. Thanks to the enormous selection of plugins and themes, you can modify your website to accomplish practically any goal. You will, however, need to become familiar with the specific details of each addition.

Content Management System: Webflow and WordPress

Webflow

Webflow has a CMS that anyone can use regardless of their skill set. Whether you're a professional designer or developer, you can use the website builder to create a highly organized content template. The template will be equipped with advanced features that you can integrate in your website's design. 

Since you can design the information directly on the page, you can see how it will appear as you build it. Additionally, you have the choice of setting filters only to show the content that is necessary based on specific variables. Since you have complete visual control, you can design the search function from scratch to present stuff exactly how you want it to appear.

WordPress

The WordPress CMS dashboard is fairly simple to navigate. The most popular CMS on the market, WordPress, has gained the trust of people worldwide because of its robust publishing tools and intuitive management logic. WordPress gives consumers and developers more flexibility and control over their websites because it is a self-hosted solution.

SEO: Webflow and WordPress

Search Engine Optimization (SEO) is a crucial part of any website. This is because it helps people find your website via search engines like Google. While the ranking of your website will be largely influenced by the quality of the material you produce, your selection of CMS also plays a major role. Let’s look at Webflow vs WordPress for SEO optimization. 

person-working-on-laptop-on-table
Source: Unsplash

Webflow

Webflow is a more comprehensive option than WordPress. As a result, it also includes several tools that can assist you in reaching the ideal SEO as soon as possible. The best example is: Webflow's templates are quite responsive and mobile-friendly. This factor is quite essential for ranking highly in search results. 

In addition, Webflow also employs several additional measures to optimize a website's SEO, such as sitemaps that are generated automatically, neat, lightweight code, fast-loading webpages, etc. These features free you from worrying about back-end SEO. However, you are entirely relying on Webflow's optimizations without any manual control from your end. 

Is Webflow Good for SEO?

Yes! Webflow is great for SEO optimization and has several features that can help your website rank higher in search engine results pages.

WordPress

It comes with a limited number of SEO tools by default. The platform was created with seamless performance and intuitiveness in mind. This led to the creation of the base code of the platform. However, if you alter that code, you risk losing that advantage.

But WordPress allows you more control over your SEO and search engine rankings with the help of several useful plugins like Yoast SEO and All in One SEO. These plugins can allow you to add metadata for search engine bots, optimize your content for keywords, and improve readability.

However, using several plugins on WordPress can make the website slow. This is because of the code that these plugins generate. On the other hand, the code created on Webflow is neat and organized, which can positively affect the page loading speed. 

Is WordPress or Webflow Better for SEO?

Regarding Webflow vs WordPress for SEO, Webflow is quite SEO-friendly due to its flexibility; you may alter the page title, URL, and descriptions. Additionally, 301 redirects are also an option that comes with a paid plan. WordPress has a few options, but you should consider adding a plugin for complete SEO capabilities.

E-commerce: Webflow and WordPress

Ecommerce features on websites allow you to sell your products and service on the internet.  A strong eCommerce platform is necessary for many companies to expand their business and run their operations smoothly.

person-typing-on-laptop-on-table
Source: Unsplash

Webflow

Compared to WordPress, Webflow has less functionality for eCommerce. Depending on your subscription, you can sell up to 500 goods (beginning at $29 per month for the eCommerce Standard plan).

Webflow employs Stripe as a mode of payment. In addition to the transaction fees charged by Stripe with the Standard plan, Webflow will also charge a 2% fee per transaction.

Adding products to your site is easy. All you have to do is: fill out product details, add images and fill in other options before submitting the product. 

WordPress

Its ecommerce platform is known as WooCommerce. Millions of mid-sized and large online stores are operated via WooCommerce.

Additionally, WooCommerce has add-ons and plugins that make it simple to incorporate new features into your online store. WooCommerce provides you access to hundreds of themes to create a design that suits your liking.

You can select from various payment methods with WooCommerce, including PayPal, Stripe, Authorize.Net, and many others.

Third-Party Integrations and Plugins: Webflow and WordPress

While website builders have several features, many can be unlocked via third-party tools. You can also add additional tools to your website thanks to third-party integrations. 

Webflow

Webflow only offers limited integrations with third-party services. While most integrations can easily work with any know-how, some may require you to look up a tutorial on Webflow University to get it running smoothly. 

Some integrations may stop working if you migrate your website to a different hosting provider. For instance, forms might not function properly on your new host, so you'll need to debug and find solutions to make them functional once again.

Plus, integrations on Webflow can be quite a challenge. For instance, to integrate HubSpot, you need to create a form on the platform before adding it to Webflow using the embed code from HubSpot.

WordPress 

WordPress plugins are just an app for a website. 

WordPress plugin ecosystem gives the platform its true power. You can easily install them and add several exciting features to your WordPress website. 

WordPress offers more than 57,000 free and paid plugins. This is a significant number, showing you the platform's diverse selection of various features. The plugins provide many features, including developing contact forms, adding SEO features, installing Google Analytics, creating backups, and more.

Similarly, if you want to expand your business, WordPress collaborates with several third-party services to provide tools you may need to boost your sales.

Pricing: Webflow and WordPress

Webflow

Webflow allows you to create a website for free. You can tweak the features and customize the layout. However, you need to buy one of the site plans to launch your website officially. 

Webflow offers two plans:

  • Site plans: To operate your website and host it on Webflow's service, you must buy a site plan. 
  • Account plans: If you launch more than two site projects, you should use an accounts plan. In addition, you can transfer a site to another Webflow account or export the site's code as part of paid account plans to host it elsewhere.

WordPress

WordPress' open-source base code is entirely free. To run WordPress, at the very least, you will require your web hosting, which is an additional expense.

You can obtain hosting for a website with moderate traffic for $5–$10 a month. However, given that most inexpensive providers won't be able to maintain performance, that pricing is impractical for a high-traffic site (100,000+ monthly visitors). You'll need to pay $20 or more monthly for a site with traffic.

While WordPress is a free website, an unavoidable expense that comes with effectively maintaining a WordPress website is paying for your web hosting (and domain name). Overall, you can run a basic WordPress site for $50 to $75 per year, but $150 to 350 is a more reasonable cost to cover some paid themes and plugins, which can vastly improve the hosting of your website. 

Support:Webflow vs WordPress

You may encounter an error or a coding riddle that makes you scratch your head. This is why support is a crucial part of every platform. Web developers of all levels require assistance every once in a while. Let's compare the support solutions offered by Webflow and WordPress.

Webflow

Webflow comes with a top-notch forum that has the answer to your every problem. The forum enables users to interact with one another and seek support for any issues.

Webflow houses a vast collection of video tutorials, blog posts, and articles in its library called Webflow University. These articles and tutorials cover various topics and guidelines to help you create your website from scratch. 

You’ll also find a very interesting section here. It's called Show and Tell; an area where you can display your creativity and showcases the work you have created using the platform. This can inspire novices and beginners to set up their websites. 

Webflow offers customer service if you'd prefer expert assistance. On weekdays, you can get in touch with the staff. Additionally, customers can get email-based help from Webflow from Monday through Friday from 6:00 am to 6:00 PM (Pacific Time). Despite having an AI-powered chatbot, they don't provide live chat support.

WordPress 

WordPress is a free, open-source program driven by the community. The platform offers several forums and groups to solve your every problem. In addition to Facebook groups like WPBeginner Engage, there are official WordPress support forums, informational websites like WPBeginner, and more. 

A quick Google search can yield all the answers to your WordPress-related questions. If you require in-depth visual assistance, you'll find several video tutorials and step-by-step guidelines on WordPress. 

If the problem isn't solved, you can hire a web developer to do the job for you quickly. 

WordPress vs Webflow

Features

Webflow 

  • Templates
  • User-friendly
  • CMS
  • SEO - Available by default
  • ECommerce - Comes with eCommerce features
  • Plugins and Extensions - Limited integrations

WordPress

  • Themes
  • User-friendly
  • CMS
  • SEO - Only with plugins
  • ECommerce - Only available with the plugin: WooComerce
  • Plugins and Extensions - More than 50,000 options

Which One Is Better: Webflow or WordPress?

Wondering; Is Webflow better than WordPress?

Compared side by side, it is obvious that both platforms—Webflow and WordPress—are worth the investment because they allow us to build effective websites and kickstart our digital presence in no time. However, choosing the right option depends entirely on the type of project, the design skill level, and the available budget.

WordPress offers a vast selection of themes and plugins to get you started. It's ideal for people who want to create a website easily and don't mind limited customization options. Contrarily, Webflow is a fantastic option if you want something distinctive that sticks out from the competition. 

Do you know WordPress hosted 90% of CMS-powered websites hacked in 2018?

Regarding Webflow vs WordPress security, Webflow doesn't need plugins and offers enterprise-grade website security, unlike WordPress. This makes Webflow win the webflow vs WordPress security aspect too. 

Key Takeaway

Webflow vs WordPress 2022 are two of the most powerful website builders in the market. If you’re confused, this article can help you decide which platform is the best option for creating your website. If you select Webflow, you can hire a Webflow expert, like 128.digital, to create a website and turn your vision into reality. Request a quote today!

Camilo Mendez

"128.digital delivered the website, and we are happy with its final outcome. The vendor followed the project according to the plan and impressed us with their design, commitment, and quality service. They also ensured effective communication via Invision, ActiveCollab, and Google Chat."

10.11.2022
Product Manager, Crant
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Official Webflow Expert